Media codes

 1) Analyse this RBK 50 Cent advert using the media codes you learned in the lesson: Technical, Written or verbal, Symbolic or non-verbal, Narrative. Write a paragraph for each one exploring the way meanings are created using those media codes.


This advert shows that there may be a criminalised lifestyle as 50 Cent was gang affiliated as he was shot 9 times. This is also monochrome as some part of his face are highlighted and the other parts are not which means that the lighting is low-key. This is an anchorage text as it is an inspirational quote to make people want to better their lives. The use of the fills in the letter 'o' could suggest him getting shot 9 times and surviving. The use of the fingerprint emphasises that 50 had a criminal past. This advert could be made to accept what's happened in the past and move on. 





 


The bright colours create a vibrant, optimistic tone. Yellow symbolises hope and positive, while blue often represents strength and reliability also the focus on the woman  is central, drawing the viewer’s attention immediately to her. The use of a close-up shot emphasises her facial expression and determination. The quote "We Can Do It!" is short, direct, and impact. It serves as a rallying cry, encouraging action and resilience. Wearing a bandanna and work attire, symbolises women’s contributions to the workforce during the war. She represents strength and capability.

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